Coir Mat are made from the main raw material of dry coconut shells through two technologies of wadding or weaving fibers for products with high artistic value. Coconut fiber mats are natural products that are highly appreciated in the international market thanks to their sustainability, environmental friendliness and diverse applications. Let's find out the answer with FASMPO in this article!
Exporting Coir Mats: Opportunities and Challenges
Coir Mat are made from the main raw material of dry coconut shells through two technologies of wadding or weaving fibers for products with high artistic value. Coconut fiber mats are natural products that are highly appreciated in the international market thanks to their sustainability, environmental friendliness and diverse applications. The coconut fiber mat export industry from Vietnam is making significant progress, but at the same time, it is also facing many major challenges from countries with larger fresh coconut growing areas than Vietnam
Potential of Coir Mat
Vietnam is one of the countries with abundant sources of dry coconut materials, especially in the Mekong Delta region. Coconut fiber mats are made from coconut fiber - a renewable and environmentally friendly source of raw materials. This product is widely used in many fields such as agriculture, construction, interior decoration and ecological protection products.
Currently, Vietnamese coir carpets are present in many major markets such as the United States, Europe and Japan. The increasing demand for products from natural materials has created many opportunities for this export industry.
Challenges in Exporting Coir Carpets
Despite its great potential, the coir mat export industry is still facing many difficulties:
- Fierce competition: Countries such as India and Sri Lanka have invested long-term in this industry, requiring Vietnamese enterprises to improve quality, design and reduce costs.
- Strict international standards: The international market has strict regulations on product quality, packaging and environmental protection. Requiring companies to have certificates that meet Carbon standards, GRS (Global Recycling),
- Support policies: Policies and investments are still not enough to accelerate the sustainable development of the industry. Currently, companies only operate based on regional distribution of planting areas, not nationwide.
Sustainable Development Solutions for Coir Mats
To fully exploit the potential of the coir mat export industry, businesses need to:
- Improve product quality: Invest in modern production technology, ensuring international standards.
- Understanding the market: One of the first important things to bring products to consumers, businesses need to find out the policies that the market they want to distribute products to support Vietnamese import businesses compared to other countries. Learn about the policies of the European market
- Building a brand: Put effort into marketing to increase the recognition of Vietnamese products in the international market through many channels such as Youtube, Tiktok, Linkedin, and many other social platforms.
- Support from the government: Investment policies and support for businesses in the coir mat industry need to be strengthened and interest rates reduced to support Vietnamese exports.
Conclusion on Coir Mat
With favorable conditions for raw materials and the efforts of the enterprise, FASMPO is proud to be the leading unit in the field of manufacturing Coir Mat and coconut fiber nets with a factory located in Ben Tre province, the capital of fresh coconuts in Vietnam, supplying the international market. With a commitment to quality, environment and sustainable development, FASMPO has constantly strived to affirm its position on the global business map.
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FASMPO – the leading exporter in the Vietnamese market